Multi Channel
Publishing

Description

Multi Channel Publishing systems are decentralised platforms for the creation, editing, and publishing of contents and communication media. They represent the entire workflow – from media creation to their release into various channels. Such a solution ensures that content reaches the targeted audience via all channels and formats in a CI/CD-compliant and cost-efficient manner.

Customer benefits

• Web-based solution for simple and cost-efficient production and editing of content such as images, videos, layouts, and websites
• Different stakeholders can edit and finalise content, assets, product information, processes, and marketing resources directly in their layout and independent of location and time
• Publication processes are efficient and the publication of content is possible at all times and via all channels: print, web, mobile, tablet, e-mail, and social media
• Content is managed and structured centrally and can be made accessible for different user groups (product managers, category managers, marketing managers, regional managers, agencies, photographers, translators, etc.)
• User-definable output formats allow for an efficient distribution of content across various communication channels